Everyone wants their business to run smoothly. They understand the need for excellent customer service and a speedy response time, they like to manage their overheads and keep costs low, but profits high. Yet time and time again they use a courier so inappropriately, it’s often not worth using one at all.

same day courier and fragile parcels
Firstly many businesses waste valuable time ringing too many companies for a quote, for a service they do not provide. Then they hit upon a courier company that does have the service they require, they then start to haggle over the price! Often making several phone calls and wasting even more their staffs time. Often the saving is so negligible, it has cost the company more money in wasted time than money saved by shopping around.
The goods get collected and dispatched and everyone is happy. Except for the customer – parcel companies tend to only deliver in office hours and the customer was at work, and missed the delivery.
The business didn’t think to ask if it could be delivered to the customers workplace, they didn’t get all the details in place at the time or order – they were busy making sure everything ran smoothly elsewhere. Only a lack of information gathering has meant that the customer has had to drive 20 miles to an out of town depot to collect their goods from the courier. The customer isn’t very happy, he doesn’t think very much about the company they have ordered off of, and he wants his delivery charges refunded as they have the hassle of driving out of town when they shouldn’t of had to .
The business likes to keep their customers happy, and likes things calm, so they refund the delivery charges and the customer is happy too, but he doesn’t forget his experience and who knows who he might tell.
Research is often an underrated tool in business, but some research before time wasting would have saved the business money and kept the customer happy at all times. With a tougher business climate can you afford to lose business
- By booking the wrong type courier service?
- By not communicating with your customer properly?
Do you ever leave the office at the end of the day wishing your business didn’t need a courier service?
Sarah Arrow
Call us for a no obligation quote on 0844 884 3331
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